What is a well-known trademark?

A well-known trademark is a distinguished mark, logo, or symbol that epitomizes a brand’s hard-earned goodwill and reputation. These trademarks are recognized in India based on their national and international reputation, as well as their cross-border recognition. Prominent brands like Whirlpool, Bisleri, Pepsi, Amul, Google, and McDonald’s are acknowledged as well-known trademarks in India.

The Indian Trademarks Act outlines several criteria for determining whether a trademark is well-known. These factors include:
– The level of public knowledge or recognition of the mark in India
– The duration, extent, and geographical area of the mark’s usage in India
– The duration, extent, and geographical area of the mark’s promotion in India
– The degree of inherent or acquired distinctiveness of the mark
– The extent to which the mark has been registered in India or other countries